Creatuals bring an often abstract mission or hidden story of a subject or organisation closer to a broad audience. A Creatual translates its meaning into a symbolic, yet tangible and appealing experience. Everyone who participates makes their own, concrete contribution to a common product or art installation - and will therefore experience a strong sense of belonging. Creatuals inspire and reveal new perspectives. 

Creatual Manifest

_ Creating a social climate which is more sustainable, one where people feel more connected.

_ Achieving social impact, by making abstract issues more tangible.

_ Designing new rituals to connect our multicultural society, to overcome judgment and negative behaviour 

_ Inviting people into an open mindset, to touch on a deeper level of collective sharing and understanding.

_ Triggering transformation by turning the negative into a positive perspective.

_ Guiding humans to their inner creative talent, to make it happen and use it.